Introduction
Google Vids is Google’s AI-powered video editor integrated into Google Workspace. Since its debut in April 2024, this tool has evolved dramatically—now offering capabilities like turning images into animated clips, creating AI avatars, and automating editing tasks. With over one million monthly active users, it’s becoming a go-to solution for professionals and creative individuals looking for intuitive, efficient video generation.
This article explores everything you need to know about how to use Google Vids, whether it’s free, its pricing structure, features like the Google Vids Workspace integration, the Google video AI engine, image-to-video tools, AI avatars, and more.
What is Google Vids?
Google Vids is an AI-enhanced, timeline-based video editing tool designed to simplify creating polished videos using Google Gemini and Veo 3 technologies. It allows users to:
- Transform the text and prompts into storyboards inclusive of stock footage and audios.
- Upload media, add AI-generated voiceovers, and apply templates
- Collaborate within the Workspace suite—seamlessly bridging editing with productivity workflows
Google positions Vids as an essential part of team communication—ideal for training, onboarding, marketing, and more.
Key Features and AI Innovations
Turning Photos Into Motion with Google Veo
The standout update: Veo 3, a Google video generator model that transforms static images into 8-second animated clips with synchronized sound using simple prompts.
- Upload an image
- Type your prompt (“camera pans around product”)
- Get a dynamic, branded video—Suitable for social media or presentations.
Professionally Narrated Videos with AI Avatars
No camera, no problem. Users just have to write their script, select an avatar, and Google does the rest. It’s an efficient alternative for corporate communications, training videos, and product demos.
Twelve pre-made avatars are currently available—custom avatars (like creating one that resembles yourself) are not supported yet.
Automatic Transcript Trim & Enhanced Editing Tools
It also comes with a powerful feature of speech editing automations, which helps in removing the filler words such as “ah” and “umm” and even the awkward pauses. Upcoming enhancements also include:
- Noise cancellation
- Visualized backgrounds and filtered appearances of the user.
- Support for portrait, landscape, and square video formats
All of which streamline editing for varied platforms.
Native Integration with Google Drive
If you preview a video in Google Drive, an “Open” button now launches it directly in Google Vids for editing—no need to manually import or export.
| Feature | Description | Primary Benefit |
| Gemini AI Scripting | Generates storyboards, scripts, and scene suggestions from prompts. | Accelerates initial draft creation and ideation. |
| Veo 3 Image-to-Video | Transforms static images into 8-second animated clips with sound. | Creates engaging, brand-aligned motion content instantly. |
| AI Avatars | Digital presenters that deliver scripts without human filming. | Enables consistent, professional narration without camera shyness. |
| Automatic Transcript Trim | Identifies and removes filler words and pauses. | Drastically reduces tedious editing work and time. |
| Real-Time Collaboration | Multiple users can edit, comment, and review simultaneously. | Streamlines feedback and approval processes within Workspace. |
How to Access Google Vids
You can get started with Google Vids in several ways:
- From Workspace: Access Google Drive, click the given plus icon to continue with a new Vids project
- Use the app launcher in Workspace
- Visit vids.new or vids.google.com to instantly open a new video project.
Is Google Vids Free?
Yes—Google now offers a basic consumer version of Vids for free, excluding advanced generative AI features. This tier includes:
- Templates
- Stock media
- Core editing tools like trimming and transitions
- But no AI avatars or image-to-video capabilities
Workspace users, especially business, enterprise, or education plans with Google AI Pro, Ultra, or Workspace accounts, get full access to AI features including Veo 3 and avatars.
Google Vids Pricing
The Google Vids pricing structure is tiered:
| Plan | Access Level |
| Basic (Free Consumer Version) | All users, no AI features |
| Workspace Business/Education | Includes AI tools like Veo 3 and avatars |
| Google AI Pro & Ultra | Full generative AI and priority access |
While no explicit pricing numbers were disclosed, AI-powered features are gated behind subscription plans like AI Pro and Ultra.
Feature Walkthrough: Creating Videos Using Google Vids
“How to Use Google Vids” Tutorial Outline
- Access: Go to vids.new or open via Workspace
- Select project type: you can continue with a template or blank canvas
- For image-to-video: Upload image → Enter a prompt → Veo 3 will emanate it all
- For narration: Write script → Choose avatar → Render video
- Edit: Use transcript trim to remove pauses/filler
- Export: Select orientation—portrait, square, or landscape
- Advanced tools: Toggle noise cancellation, backgrounds, filters (if on Workspace tier)
“How to Access Google Vids? ” Recap
Simply navigate to vids.new, log into your Google account, and choose your plan (free or Workspace) to get started.
Real-World Use Cases & Benefits
Case Study: Mercer International
CIO Alistair Skey says Google Vids enabled Mercer to create internal safety training videos in-house, saving on external production costs.
Case Study: Fullstory
Forest Donovan reported astounding efficiency—creating polished videos in hours instead of weeks through AI-powered automation.
These examples showcase how Google Vids Workspace tools manages smarter video content creation across businesses.
Looking Ahead: Google Vids & the Future of AI Video
Recent updates include:
- Free trial for Veo 3 for Gemini users, unlocking image-to-video generations via prompt.
- Integration with other AI Workspace tools like summary features in Notebooks and Sheets.
- Google I/O announced Veo 3, Imagen 4, Lyria 2, and Flow, all accelerating AI content creation within Workspace.
Conclusion
Google Vids is bringing AI-driven creativity to everyone’s fingertips—whether you’re a corporate team, educator, or individual creator. With tools like Google Veo for prompt-based animations, AI avatars, smart editing, and a free tier to boot, the platform redefines video creation accessibility.
Ready to try it out? Visit vids.new today to explore how to use Google Vids, test image-to-video generation, or produce your first scripted avatar video.
FAQs
What is Google Vids?
A generative Google video editor integrated into Workspace, leveraging Gemini and Veo for fast video production.
How to use Google Vids?
Access at vids.new, start a project, choose image-to-video or avatar, create, edit, and export.
How to access Google Vids?
Via Workspace apps, Drive, or vids.new. Free version or via subscriptions for AI features.
Is Google Vids free?
Yes—basic editing tools are free for all. AI features require Workspace Business, AI Pro, or Ultra plans.
What is the maximum video length?
You can create videos up to 10 minutes long in Google Vids to boost viewer engagement, or insert and trim Drive videos up to 30 minutes.
Is Google Vids available on mobile?
Creation and editing can directly be optimized for the desktop experience. Video playback and viewing are supported on both desktop and mobile devices.
What are image-to-video tools?
Features in Google Vids using Veo 3 to transform photos into short animated video clips with sound.
What are AI avatars?
Pre-made digital personas that read your script—no on-camera presence required.